随机对照实验：Figma Make 让设计任务提速约 20%
Does AI Save Time on Product Design? A Randomized Controlled Experiment of AI Prompt-to-Design Workflows
这篇对照实验实测了 Figma Make 到底省不省时间：50 个设计师加 50 个产品经理做同样任务，用的人快 20%，产品经理提升最明显。
一项在 arXiv 发布的随机对照试验招募了 50 名产品设计师和 50 名产品经理，测试 Figma Make 的 prompt-to-design 能力。参与者在有或无 Figma Make 的条件下完成三个标准化设计任务。结果显示，使用该工具的完成任务时间缩短约 20%，其中产品经理的收益更大。研究认为这类工具能让产品经理更多参与设计工作，对专业设计师的收益则因任务而异。
Does AI Save Time on Product Design? A Randomized Controlled Experiment of AI Prompt-to-Design Workflows
AI tools for digital product design now offer prompt-to-design capabilities, allowing designers and their non-designer colleagues to create prototypes through conversational workflows with large language models (LLMs). While these tools promise time savings, experimental evidence in product design remains limited compared with evidence from software engineering. We conducted a randomized controlled trial with 50 product designers and 50 product managers to evaluate prospective time savings from leveraging Figma Make in design work. Participants attempted three standardized design tasks with or without access to Figma Make. Among participants who completed the study tasks, access to Figma Make was associated with approximately 20% shorter completion times, with larger gains among product managers. Our findings suggest that prompt-to-design tools may enable product managers to further contribute to design work, while the benefits for professional designers may be task dependent.
- 宝玉09-22 21:25原文
