Town 创始人 Jean-Denis Greze:多数人不会折腾,AI 才难普及
Jean-Denis Greze, founder of @TownAI, argues AI isn't diffusing because most people aren't tinkerers...
Plaid 前 CTO 把年收入百万美元的产品亲手关掉,转头做了 Town,这期对谈讲了为什么他判断税务产品做不到风险投资规模,观点挺扎心。
Jean-Denis Greze 是 Plaid 前 CTO,他的 AI 税务产品第一年就做到近 100 万美元收入,次年预计 250 万至 300 万美元,但仍被关闭,因为现有企业能用同样的技术更快覆盖自家客户。他把业务转向了基于邮件和日历工作的 AI 助手 Town,Ben Horowitz 称它改变了自己的生活。在 a16z 的对谈中,他认为 AI 难以普及的原因是全球不够多爱折腾的 tinkerer,普通人只把 AI 工具当更好的 Google 搜索用。他还谈到 Town 与 OpenAI、Anthropic 的竞争关系,以及每月 1 美元的 AI 例程如何为餐厅省下数千美元。
Jean-Denis Greze, founder of @TownAI, argues AI isn't diffusing because most people aren't tinkerers...
Jean-Denis Greze, founder of @TownAI , argues AI isn't diffusing because most people aren't tinkerers: a text box isn't enough, so the product must both identify the value prop and perform the work for them. "There's this business that rents surfboards on an island to people and then uses Town to inspect surfboards and little beach buggies, whether they've been damaged, to decide whether afterwards the person should get their deposit back." "What makes it work there is the tinkerer... The unlock is, is there someone over there that gets AI enough to wanna tinker a solution to their problem?" "And the problem with that is that there aren't enough tinkerers in the world, or there aren't enough people that have the time to be tinkerers to help their business. And I think that's why AI is not diffusing." "Instead what you're doing is you're using [AI tools] as a replacement, as like a better Google search." "If you can make a non-tinkerer into getting the same value as a tinkerer... you could be a ginormous business today because AI can solve so many business problems. You don't need more intelligence. The intelligence is there." @jgreze @arampell Your browser does not support the video tag. 🔗 View on Twitter a16z @a16z Jean-Denis Greze was CTO of Plaid. His next startup, an AI tax product for small businesses, brought in nearly $1M in revenue its first year, and he projected $2.5 to $3M the next. He shut it down anyway. The reason: in the age of AI, it was never going to be venture scale. Incumbents could use the same technology to automate tax prep for their existing customers faster than a startup could win market share. Tax is also sold once a year, so he had about a one-month window to pivot before the door closed. The pivot became Town, an AI assistant that works from your email and calendar. It found product-market fit fast enough that Ben Horowitz messaged a16z's Alex Rampell to say it "changed my life." In this conversation, Alex and Jean-Denis cover: - How to know when to kill a business that's working on paper - Why Town competes with OpenAI and Anthropic, the companies it buys its tokens from - Why the "forward deployed engineer" model gets worse as AI gets better - How a $1/month AI routine can save a restaurant thousands - What agents mean for Amazon, advertising and the future of shopping 0:57 How Ben Horowitz discovered Town 2:20 Why Town started with AI tax prep 3:55 Why tax couldn't be venture scale 6:30 Shutting down a working business 10:24 The customer ask that became Town 13:35 Why Town built for users before IT 16:18 AI's iPhone moment at work 21:28 Jevons paradox for executive assistants 23:13 Town as a "token allocation machine" 28:00 How Town tailors itself to each job 34:03 Competing with your token suppliers 42:24 Staying off the AI labs' radar 44:42 Why AI isn't spreading evenly yet 52:32 How agents break the ad model 55:35 The friction humans actually enjoy 57:05 Why supply aggregators lose to agents YouTube: youtu.be/o_5f4N6Nq80 @jgreze @TownAI @arampell Your browser does not support the video tag. 🔗 View on Twitter 🔗 View Quoted Tweet 💬 13 🔄 4 ❤️ 25 👀 7613 📊 10 ⚡