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麦肯锡联合研究:东南亚AI热潮进入下一阶段的6个信号

6 signs Southeast Asia’s AI boom is entering its next phase

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麦肯锡和新加坡EDB联合出的研究,讲东南亚企业怎么从玩chatbot转向真落地,6个信号说得挺清楚,做东南亚市场的值得看看。

McKinsey、新加坡EDB与Tech in Asia联合研究指出,东南亚第一波生成式AI以尝试为主:企业试水chatbot、员工测试copilot、创业公司基于基础模型搭产品。研究列出6个信号,表明该热潮正进入下一阶段。近一半的东南亚企业已从实验转向规模化落地。这轮转变意味着AI在区域内的应用逻辑发生实质变化。

原文 · Tech Collective SEA

6 signs Southeast Asia’s AI boom is entering its next phase

Southeast Asia’s first generative AI wave was largely about experimentation. Companies tried chatbots, employees tested copilots while startups rushed to build products on top of newly available foundation models. That phase is, however, starting to change. As revealed in a joint study by McKinsey, Singapore EDB and Tech in Asia, nearly half of Southeast Asian […] The post 6 signs Southeast Asia’s AI boom is entering its next phase appeared first on Tech Collective .